SPD Home for Christmas

Christmas 2020 was different kinds of strange for everyone, so we were excited to partner with our friends at SPD on a strategy to serve their members from a distance. We worked with the church team to develop the concept, overall structure, branding, illustrations and iconography inside the flaps. Playing off the home theme, we designed the structure to mimic the roofline of a nativity scene on the outer cover, opening up to a modern home with die cut window flaps for each day of Advent.
Packaging, Print